‘First-class’ and ‘prestigious’ are a thing of the past… Samsung sports become shabby

 Samsung, which advocates 'top-class' and 'first-classism', has fallen into a shabby situation on the domestic professional sports stage. Compared to the fact that he once dominated the sports world, both professional and amateur, his fall in status is serious.


According to Seoul Samsung, a men's professional basketball team, coach Eun Hee-seok resigned from his position on the 21st, taking responsibility for poor performance.

As of the 22nd, Samsung remains in last place among the 10 teams with 4 wins and 18 losses.

Daegu Korea Gas Corporation (6 wins, 17 losses), ranked 9th, has been improving its performance recently, so if Samsung does not find a notable rebound, it may be difficult to avoid last place.

If Samsung stays in last place, it will have the disgrace of being last for three consecutive seasons for the first time since the launch of professional basketball in 1997. Samsung ranked last with 9 wins and 45 losses in the 2021-2022 season and 14 wins and 40 losses in the 2022-2023 season.

During the 2021-2022 season, due to poor performance and a drunk driving incident by a player on the team, coach Lee Sang-min (current Busan KCC coach) resigned from his position, and since then, acting coach Lee Gyu-seop, coach Eun Hee-seok, and acting coach Kim Hyo-beom have taken over leadership positions.

Suwon Samsung, a renowned traditional team in the professional soccer K-League, also had a year in which its pride was severely hurt.

It was relegated to K League 2 (second division) for the first time since its founding in 1995. Lowest among 12 clubs in K League 1 (1st Division).

As if reflecting the poor performance and chaotic atmosphere, four people took the helm this year alone: ​​coach Lee Byeong-geun, acting manager Choi Seong-yong, Kim Byeong-soo, and acting manager Ki-hoon Yeom.

The professional baseball Samsung Lions, the flagship team of Samsung Sports Team, also finished the 2023 season at the bottom, ranked 8th out of 10 teams.


The situation is better for men's professional volleyball Samsung Fire & Marine Insurance (2nd out of 7 clubs) and women's professional basketball Samsung Life Insurance (3rd out of 6 clubs).

There are many who view the Samsung Sports Team's sluggish performance as a result of passive investment. In 2014, investment was reduced as the operation and management of the group's sports teams began to be integrated into Cheil Worldwide.

Suwon Samsung's total annual salary as of 2022 was 8.87584 billion won, ranking 8th in K League 1.

The Samsung Basketball Team ranked 9th out of 10 clubs in the 2023-2024 season with a salary cap (total remuneration cap) exhaustion rate of 75.36% (KRW 2.11 billion).

In recent years, there has been little recruitment of players with compensation, and the only players invested in were veterans over the age of 35 and without compensation.
  
Still, investment in baseball teams was better than other sports.

This year, the Lions spent the 5th most money among the 10 clubs in terms of the total salary of the top 40 players by club, and the 2nd most money in statistics combining all of their players excluding rookies and foreigners.

In addition to passive investment, it is pointed out that on-site operational capabilities are also poor. From the company's perspective, it was not reasonable.


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